Link Building SEO Tips

Link Building is the process of increasing the number of your links on external sites.   Search engines count each of these links to your site as a vote of confidence.  The importance level of this vote varies depending on the amount of “reputation” the page linking to your site has.

Most SEO industry experts now agree link building is the most important area of focus for site’s trying to rank for specific terms.  There are a number of tactics to increase the number of links to your site, from automatic directory submitters to geniune grassroots link building campaigns.

Want to know the most important factors in link building?

Here’s a short list:

• Anchor Text of inbound links to you site – what text are people using in their link to you?
• Number of unique domains linking to you
• Page Rank  and content niche of domains linking to you

What’s Not Important:

• Number of links on single domains that link to you – one domain linking to you from 100 pages doesn’t boost your ranking a fraction of what 2 single links on 2 different domains does.
• Links from sites no one else links to.

You can check the Page Rank of any site using a variety of tools.  PR Checker is a great tool you can use anytime.  SEO Quake is the ultimate firefox browser plugin for on the fly SEO analysis of any site.